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How a Digital Product Can Elevate Your Service-Based Business

One of the things I truly love is to brainstorm with people. Something I’m asked often is if a digital product will work for someone’s existing business. Often, that’s a service-based business. And I LOVE brainstorming digital products that will work for those kinds of businesses! The short answer is basically always… YES! Yes, a digital product will work for your business! Digital products are not only for online businesses.…Read More

Don’t Overthink It: A Lesson On Starting Something New

I overthink. And for me, overthinking and perfectionism go hand-in-hand. I can’t tell you how many times I’ve backed out of trying something new because I over thought it and needed it to be perfect.  This isn’t exactly how I pictured it. Everyone will think I’m no good at this. I need to know more first. I don’t know what I’m doing. It needs to be perfect.  Can you relate…Read More

What Type of Digital Product is Right For You?

It’s really funny to think that I sell digital products for a living! For being in the online world for over 10 years now, you’d think I’d be more techy than I am! But it’s definitely a skill I’ve been working on all these years, not one I’m naturally good at. Despite my issues with technology, I absolutely love the digital product world.  Digital products are the way of the…Read More

Managing the Unexpected: When a Wrench is Thrown Into Your Plans

We’ve all been there… The unexpected happens. You plan a trip but your flight gets cancelled. You’re training for a marathon but you sprain an ankle. You save money for something but your car breaks down. It’s a part of life that’s hard and stressful to manage. And whether it happens in your business or in your personal life, a wrench in your plans can be disheartening.  But it’s all…Read More

How Creating an Avatar Can Help You Connect to Your Customers

Nailing down your dream customer is just as much about repelling people as it is about attracting people. That may sound harsh, but it really just comes down to understanding who you’re selling to. That’s why it’s important to create an avatar. Your messaging needs to be crystal clear. This is probably the biggest moving piece in my company as I work to get into the mind of my dream…Read More